Some argue that in the world of marketing, ebooks are dead. Others say they are not. But the fact is that ebooks â€” when written, designed, and marketed properly â€” can generate thousands upon thousands of contact submissions for your business.
Whether you’re just getting started with ebook creation as a marketing tool, or you’re reconsidering the role of ebooks in your existing content strategy, you’re likely asking yourself an important question: What is the best ebook format for the ebooks in my marketing library?
It’s important to note that this question can be answered in two different ways: